Thursday, March 12, 2009

Affiliate Marketing Day by Day

By John Savage

Years ago, if you wanted to get involved in affiliate marketing, it was a slow and sometimes tedious process. You had to spend hours on the end of a telephone waiting for somebody to answer your call, or to call you back. The internet has changed all that, and with a few clicks of the mouse you are on your way.

So what does being on your way actually look like?

Well one of the first things to do is to check in to your particular network to see if there are any sales, and to see if there is anything new that you need to know about.

It may be that you will have to re-design the site slightly. This is important as a well-designed site will increase your visitors, and your business.

That done, it is time to submit the affiliate program to directories that lists affiliate programs. These directories are means to attract people in joining your affiliate program. A sure way of promoting the affiliate program.

Time to track down the sales you are getting from your affiliates fairly and accurately. There are phone orders and mails to track down. See if they are new clients checking the products out. Noting down the contact information that might be a viable source in the future.

But I don't just sit back and leave it at that. I have to keep on putting myself in front of potential customers, and this may mean considering new ads, thinking about banner ads, and maybe even ppc's.

This sometimes means that you get a lot of questions from interested potential customers. It is easy to put those to one side, but if you do you may lose a sale. Deal with any questions straightaway.

Nobody likes to be kept waiting, and customers nowadays expect speedy and professional service, so give it to them.

Also, do make use of forums and chat rooms where you can interact with other marketeers, and learn new ideas for promoting your business.

There are things to be learned and it is a continuous process. Sharing tips and advice is a good way of showing support. There may be others out there wanting to join and may be enticed by the discussion that is going on. There is no harm in assuming what opportunities ahead.

Next turn your attention to the newsletters and ezines that you are connected with. A new newsletter may need sending out, and you may need to submit something new to the ezines that you are associated with.

And you may need just to quickly read through any existing publications that you might have, just so as to keep in touch with the market.

Following this, a little bit of appreciation for those who have helped you along the way would not go amiss.

And you can do this in any newsletter or ezine that you might publish, including a little bit of appreciation amongst the other stuff that you include.

And you can also spend some time posting comments on the various sites that are frequented by those people keen to get into the business.

You are not just doing this to be helpful, although you are being helpful, but this also gives you the chance to promote both your product, and the program.

Time flies. Missed lunch but is quite contented with the tasks done. Bed time.

Yes I know that this is rather a lot for just one day, and it may stretch over two days, but at least you get a good idea of a marketers life.

Is that success looming in the distance or what?

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